Alan

The goals

  • Improving brand image
  • Support Alan's expertise in raising awareness of health and well-being issues at work in the company
  • Making Alan the reference in terms of quality of life at work.

The company

Alan is the 100% digital health insurance that allows you to take care of yourself and those you love, in a more transparent and personal way at work.

our expertise

Thanks to our internal tools, Alan was quickly able to identify the most relevant influencers for their influencer marketing campaign on LinkedIn. Thanks to the multitude of formats created by the agency and our influencers (survey and post), Alan was able to fulfill his set goals.

Results

This operation with Alan was a great success! With a total of 6 content productions, + 200,000 qualified views, the company met and exceeded its set goals. It has, in fact, recorded an increase in awareness and commitment to the Alan brand Indeed, the publications generated a lot of reactions; +1,200 likes, +250 comments and a positive comment rate of 98%!

Examples of content created

Publication by Amélie Favre-Guittet - Alan
Publication by Céline Thomas - Alan

2

influencers

6

content productions

+ 711 025

printouts

+ 203 150

qualified views

3.5%

engagement rate

95%

Target audience reached

98%

rate of positive comments
The actors of this campaign
The Roaring Twenties, the first B2B influence agency

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